Indian Consumer Trends: In a dynamic market landscape, the affluent segment is gravitating towards indulgences like luxury apartments, high-end cars, and premium consumer goods. Meanwhile, the lower-income brackets are grappling with the challenges of inflation and rural hardships. Notably, sales are soaring for luxury items, bustling malls, and restaurants, leading to an increase in hotel room rates due to heightened demand. On the flip side, Fast-Moving Consumer Goods (FMCG) companies are facing stagnation in selling everyday items such as biscuits, soaps, shampoos, and perfumes, as they strive for increased consumption rates. Anticipating an 8-10-fold surge in tourism and a transient population influx due to the Ram temple consecration on January 22 in Ayodhya, FMCG companies and food service chains are strategically positioning themselves in the region.
This week’s edition of “Indian Retail at a glance” shares insightful articles on Where is the Indian Consumer headed in 2024? Why FMCG companies and food services chains head to Ayodhya? What prompts consumers moving back to brick-and-mortar stores.
Inside the 2024 shopping bag: Where is the Indian consumer headed?
The consumer landscape shifted noticeably in India in 2023 as inflation, agricultural distress, downtrading, aspirational buying and premiumisation defined the consumption patterns.
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FMCG companies and food services chains head to Ayodhya
FMCG companies and food services chains are making a beeline for Ayodhya ahead of the Ram temple consecration on January 22, which they said is expected to lead to 8-10-fold surge in tourism and floating (visiting) population of the city amid its global branding and facelift.
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Fewer phones, more FMCG items flying off ecommerce shelves
When it comes to buying big-ticket items like smartphones and televisions, consumers are moving back to brick-and-mortar stores from e-commerce while it's the opposite for daily necessities, according to companies and market researchers.
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Apis India to expand product portfolio, aims Rs 500 cr revenue in FY25
Homegrown FMCG firm Apis India plans to expand its product portfolio in the food segment and aims a topline of Rs 500 crore by the end of next fiscal, its Managing Director Amit Anand said on Tuesday.
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iD Fresh Appoints FMCG Veteran Rajat Diwaker As India CEO, PC Musthafa Takes On A Global Role
Rajat Diwaker comes with over two decades of experience in the FMCG industry and was the MD of Marico Bangladesh prior to joining iD Fresh.
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FMCG makers expect low to mid-single-digit volume growth in Q3; rural market continues to lag
Leading FMCG makers are expecting a low to mid-single-digit volume growth in the October-December quarter, with an improvement in consumer demand on a sequential basis.
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Can HUL win its game of margins?
For distributors of the country’s largest consumer goods company, Hindustan Unilever (HUL), 2024 has started on a disappointing note. The fast-moving consumer goods (FMCG) giant has restructured the distribution margins with the fixed margin having been reduced by 0.6% to 3.3% in urban areas and the variable pay increased by 1.3% to 2%.
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