The Legal Stuff
Cookie Policy
Updated October 2022
CPM United Kingdom Limited, CPM International, including *shopt, Axis, Hyphen and Cosine ("us", "we" or "our") uses a) "cookies" to help us remember details of your visits to our website which can be found at a) www.cpm-int.com (the “Site”) b) Google Analytics and to help us remember details of your visits to our website including, but not limited to technical information about your visit e.g. traffic data, location data, browser language, your IP address, the previous website from which you reached us and the type of browser you use. Accordingly, our Privacy Statement will apply to our treatment of the information we obtain via our cookies and trackers.
1. What are cookies?
A cookie is a small data file that is transferred to your device (e.g. your phone or your computer) which collects information, including personal information about you. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of websites. For example, a cookie could allow the Site to recognise your browser/login details, while another could store your preferences and other information and let you navigate the Site effectively. Cookies can also help to ensure that adverts you see online are more relevant to you and your interests.
Statistical and analytical information from cookies and trackers provides us with general and not individually specific information about the number of people who visit this Site; the number of people who return to this Site; the pages that they visit; where they were before they came to this Site and the page in the Site at which they exited. This information helps us monitor traffic on our Site so that we can manage the Site's capacity and efficiency. It also helps us to understand which parts of this Site are most popular, and generally to assess user behaviour and characteristics in order to measure interest in and use of the various areas of the Site.
We may partner with or receive services from third parties which you can visit from our Site. We may also embed external content and features from such third parties within our Site (e.g. social media networks such as LinkedIn, Facebook and Twitter). We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy statements and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
2. Changes to our cookie policy
We can change this Cookie Policy at any time. If we make material changes to this Cookie Policy, we will let you know either by posting the changed Cookie Policy on the Site or by sending you an email.
It is important that you review the changed Cookie Policy. If you do not wish to agree to the changed Cookies Policy, then we cannot continue to provide the Site to you, and your only option is to stop accessing the Site.
3. Types of cookies
We may place our cookies on your device via our website. Our Privacy Statement will apply to how we treat the information we collect through cookies. The following are the main types of cookies used on the Site:
There are four cookie categories
1. Necessary cookies
2. Analytics cookies
3. Functionality cookies
4. Advertisement cookies
Necessary cookies
These are essential cookies that do not require consent.
__hs_opt_out
• This cookie is used by the opt-in privacy policy to remember not to ask you to accept cookies again.
• It contains the string "yes" or "no".
• It expires in 13 months.
__hs_do_not_track
• This cookie can be set to prevent the tracking code from sending any information to HubSpot.
• It contains the string "yes".
• It expires in 13 months.
__hs_initial_opt_in
• This cookie is used to prevent the banner from always displaying when you are browsing in strict mode.
• It contains the string "yes" or "no".
• It expires in seven days.
__hs_cookie_cat_pref
• This cookie is used to record the categories you’ve consented to.
• It contains data on the consented categories.
• It expires in 13 months.
hs_ab_test
• This cookie is used to consistently serve you the same version of an A/B test page you’ve seen before.
• It contains the id of the A/B test page and the id of the variation that was chosen for the visitor.
• It expires at the end of the session.
<id>_key
• When visiting a password-protected page, this cookie is set so future visits to the page from the same browser do not require login again.
• The cookie name is unique for each password-protected page.
• It contains an encrypted version of the password so future visits to the page will not require the password again.
• It expires in 14 days.
hs-messages-is-open
• This cookie is used to determine and save whether the chat widget is open for future visits.
• It is set in your browser when you start a new chat, and resets to re-close the widget after 30 minutes of inactivity.
• If your manually closes the chat widget, it will prevent the widget from re-opening on subsequent page loads in that browser session for 30 minutes.
• It contains a boolean value of True if present.
• It expires in 30 minutes.
hs-messages-hide-welcome-message
• This cookie is used to prevent the chat widget welcome message from appearing again for one day after it is dismissed.
• It contains a boolean value of True or False.
• It expires in one day.
__hsmem
• This cookie is set when you log in
• It contains encrypted data that identifies the membership user when they are currently logged in.
• It expires in one year.
hs-membership-csrf
• This cookie is used to ensure that content membership logins cannot be forged.
• It contains a random string of letters and numbers used to verify that a membership login is authentic.
• It expires at the end of the session.
hs_langswitcher_choice
• This cookie is used to save your selected language choice when viewing pages in multiple languages.
• It gets set when you select a language from the language switcher and is used as a language preference to redirect you to sites in your chosen language in the future, if they are available.
• It contains a colon delimited string with the ISO639 language code choice on the left and the top level private domain it applies to on the right. An example will be "EN-US:hubspot.com".
• It expires in two years.
__cfduid
• This cookie is set by HubSpot’s CDN provider, Cloudflare. It helps Cloudflare detect malicious visitors to our website and minimizes blocking legitimate users.
• It may be placed on your device to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare's security features.
• It is a session cookie that lasts a maximum of 30 days.
__cfruid
This cookie is set by HubSpot’s CDN provider because of their rate limiting policies.
Analytics cookies
These are non-essential cookies controlled by the cookie banner. If you're a visitor to the website, you can opt out of these cookies by not giving consent.
__hstc
• The main cookie for tracking visitors.
• It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
• It expires in 13 months.
hubspotutk
• This cookie keeps track of your identity. It is passed to HubSpot on form submission and used when deduplicating contacts.
• It contains an opaque GUID to represent the current visitor.
• It expires in 13 months.
__hssc
• This cookie keeps track of sessions.
• This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.
• It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.
• It expires in 30 minutes.
__hssrc
• Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser.
• If this cookie does not exist when HubSpot manages cookies, it is considered a new session.
• It contains the value "1" when present.
• It expires at the end of the session.
The website also includes Google Analytics cookies
Functionality cookies
Chatflow cookie
This is the cookie used for the chatflows tool. If you're a visitor, this allows you to chat with a representative on the site.
messagesUtk
• This cookie is used to recognize you if you use the chatflows tool. If you leave the site before you're added as a contact, you will have this cookie associated with your browser.
• HubSpot will not drop the messagesUtk cookie for visitors who have been identified through the Visitor Identification API. The analytics cookie banner will not be impacted.
• This cookie will be specific to a subdomain and will not carry over to other subdomains. For example, the cookie dropped for info.example.com will not apply to the visitor when they visit www.example.com, and vice versa.
• It contains an opaque GUID to represent the current chat user.
• It expires in 13 months.
Chatflow cookie consent text
This cookie is used to interact with website visitors and provide a visitor's chat history.
• If you accept the cookie when you start a chat, but then click Decline on the HubSpot cookie banner, the cookie will be removed.
• If you click Decline on the HubSpot cookie banner before starting a chat, HubSpot will not drop a cookie or prompt them to consent to cookies in the chat widget.
Advertisement cookies
Advertisement cookies are ad pixel cookies (such as Facebook, LinkedIn and Google).
GDPR Consent Cookie
A simple cookie to track whether you have reviewed and consented to the latest version of our privacy policies
Managing and Blocking Cookies and Trackers
If you would like more information and tips on managing your privacy in relation to cookies and trackers, please visit our page on how to manage your privacy online