Using the in-depth insight from our data, we will blend our offline and online services to reach and convert your customers at every stage.
Leveraging the science of data
Using our bespoke liquid methodolgy
Increasing sales & improving ROI
Partnering the world’s biggest brands
Sales and customer experience solutions to grow brands
What we do
agency. Our combined offering of field sales, contact centres, digital innovations, creative commerce, experiential and data sources delivers a complete solution across all channels.
Who we help
to attract and retain customers. Working with the world’s most iconic brands, we deliver sales
growth and optimal return on investment.
How we do it
Harnessing real-time data and predictive analytics
We have taken data insight to the next level. Our real-time data tells us where your customers are, when they are there, and the best way to engage with them.
The LIQUID methodology is fuelled by our unique and extensive data sources. Our data scientists have access to a comprehensive data warehouse, which includes our proprietary sales data, along with third-party store and catchment data.
- retail data
- field and digital data
- demographic data
- mobile footfall data
- category data
- brand-owned data
- third-party data
The result is an entirely new, comprehensive understanding of the landscape.
The Liquid data engine intakes all this data, then maps and visualises it using industry-leading spatial and analytics software. It uses our own predictive modelling methodology to generate a holistic view of performance, distribution, visits and touchpoints.
Let’s hear what our clients have to say about working with us.
CPM stood out to us immediately…. It´s exactly what we wanted for our fit. We´ve only had positive results working with CPM. Our CSAT score has also been at an all time high. At this point, we are close to 90%. It really makes a difference for us. CPM is taking the lead."
More than a partnership, and particularly over the last 3 years, the entire CPM team has demonstrated its determination, its enthusiasm and its loyalty to the HP brand, despite a difficult context."
CPM have a consultative approach, are totally integrated, very flexible and have an innovative mindset."
*shopt had been on our radar for a while as a potential digital solution. Working with the team at *shopt we have really evolved what we offer retailers, not only have distribution gaps been closed off but we have enabled retailers to make choices on ranging via the category page.”
FRoSTA is a brand that is constantly growing, which is why we need a reliable partner with a deep understanding of the Italian retail market, fully aligned with our strategy of transparency and sustainability. CPM has always provided us with the insights and the perfect flexibility we need, especially during this expansion phase. The harmony created with the CPM team, both at head office and in the field, is not only a strength but an essential element to in achieving the distribution and in-store visibility goals that we have set for ourselves."
Daniele Castagnini, National Sales Director at FRoSTA
Over the years we have been working with CPM, we have seen numerous opportunities to reach our customers more effectively and the continuous service innovation has without doubt led to better activation outputs and improved ROI. The recent use of the liquid methodology used for our brand deployment in convenience is the best example of this yet. CPM really are a true extension to the Lucozade Suntory GB & I team"
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