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Auditing

Beyond POS Compliance: Comprehensive Auditing Solutions

CPM India's auditing programs go beyond traditional point-of-sale checks to provide a holistic view of your retail operations. Our approach includes:

 

  • Face-to-face interviews: Gathering direct feedback from customers and store staff.
  • Telephone surveys: Conducting efficient and targeted phone interviews.
  • Online questionnaires: Utilizing digital platforms to collect data from a broader audience.

By combining these methods, we deliver comprehensive insights into consumer behavior, retail compliance, competition and overall business performance.

Whether you need to audit consumer behavior, ensure retail compliance or take stock of your competition, CPM India will develop a customized auditing program to meet your specific needs. Our expertise extends to all regions of the world, ensuring global coverage for your brand.

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Real-Time Insights from Face-to-Face Audits

CPM India's on-the-ground audits deliver actionable insights directly from the retail environment. Our experienced auditors provide real-time feedback at a local, hyper-localand national level, enabling you to make informed decisions and optimize your retail operations.

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Digital Auditing Solutions

CPM India offers two powerful digital auditing tools:

*shopt: A self-service platform that enables retailers to conduct their own audits efficiently.

Detail: A specialized online auditing solution designed to manage your digital shelf and optimize online product visibility.

These digital tools provide real-time data, actionable insights, and enhanced efficiency for your auditing needs.

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Data-Driven Mystery Shopping and Research

CPM India's team of experienced researchers leverages advanced technology to gather valuable market intelligence in real-time. Our mystery shopping programs provide in-depth insights into customer behavior, product performance, and competitor activities.

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