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    Struggling to gain traction or support multiple SKUs at once?

     

    Our NEW Shared Resource service gives you a fast, agile and affordable way to grow distribution, influence retailers, and stay top of mind  - without long-term commitment

     

    Using a dedicated or tactical field sales team for every brand can be too costly, and may not allow for a fast or flexible way to trial short-term campaigns. As a result, valuable SKUs go unsupported, seasonal brands get deprioritised, and syndicated van teams can dilute your opportunity by juggling too many brands without actively selling in your products. But now there is a better way.

    iStock-1704590314Instant Access to Experts - Partners allow you to leverage deep industry knowledge for higher-quality execution and fewer mistakes. 

    iStock-1322220448Innovation & competitive edge – The right partners bring fresh ideas, new technologies, and industry insights, keeping you ahead of the competition.

    iStock-640346640As your brand grows, partners help you scale services up or down effortlessly, whether launching new products, expanding into new markets, or evolving your strategy.

    In today’s fast-moving landscape, brands need access to expertise, agility, and innovation in order to succeed. With access to a good network of partners you gain to top-tier specialists in areas outside of your company’s remit that can give you just that. 

    But if you don't have access, or the sales or customers experience agency you’re working with can't give it to you,  you’re significantly limiting your potential and missing out on opportunities. 

    The Solution

    A smarter, shared way to win in convenience

    Our convenience Shared Resource service is a unique, always-on field AND digital solution that helps you sell up to 5 SKUs with minimal cost and maximum focus.

    Whether you’re looking to establish a foothold in the market, boost otherwise unsupported SKUs, trial NPD, or drive seasonal sales, we make it easy to act fast and see results - without long-term commitment.

    • Engage face-to-face with 4000 retailers

    • AND keep front of mind with them digitally via *shopt

    • Fixed coverage focused on top performing stores driven by data and proven success

    • Flexible 8 week cycles

    • Shared cost  - focused on YOUR brand plus up to 4 others.

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    Where do you want to go today?

    Simple. Targeted. Effective

    How we do it

    Focused Fixed Coverage

    Based on a data-led selection of the most productive stores and territories to deliver immediate growth and long-term sales.

    Active Field Sales

    Not just stock drops - we actively sell in your brands, not just hand it out.

    Shared Team

    Your brand gets focus alongside up to only 4 others, not lost in a crowd.

    Field + Digital Approach

    Our unique *shopt app keeps retailers engaged even between visits.

    Fast start-up

    No recruitment or onboarding delays. Our teams are ready to go. 

    Flexible Cycles

      Choose which eight-week cycle to join, then extend as and when.

     

    Who it's for - Built to work for every brand

    Established Brands

    Support secondary SKUs or seasonal lines without shifting core focus or stretching your existing dedicated or tactical teams.

    NPD & trial

    Low-risk way to test new products in real stores, fast and get results before making big investments.

    Seasonal  pushes

    Maximise ROI from tactical-style campaigns, with physical and digital presence for greater influence and impact at your most critical time, with a shared, lower cost.

    Challenger Brands

    Affordable access to convenience distribution and relationship building, without stretching the budget or committing long-term.

    Why it's different - Why choose Shared Resource over other routes?

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    Results you can expect

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    Increased distribution gains

    Double hit -  direct sales from physical visits selected by data-driven insights, whilst supporting retailers to purchase through preferred RTM via digital offers.

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    Higher conversion and ROI

    Lower cost per call through our shared model, with smart targeting and digital touchpoints that stretch your budget further.

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    Efficiency of resource

    You can choose the periods of the year where you need callage the most, without committing to a dedicated always on long term resource.

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     Awareness & impact

    Maximised through physical and digital retailer engagement and relationships with fast demonstrable and measurable impact.

    Ready to grow in convenience without the heavy lift?

    Contact Us

    Whether you're testing new products, reigniting existing ones, or making your first move into convenience, our Shared Resource service makes it effective, simple and cost-effective.