Migros, part of the Mibelle Group approached us to provide a sampling team that could share information at a competent level on the importance of sun protection. The sampling team had to obtain permits, agree data and enlist the professional cooperation with the swimming pool owners. Regional teams were organised, alongside training, operational logistics and controlled coaching.
10 Sampling teams / 4 sampling promoter per team - 1 Team leader
Sampling took place across 142 swimming pools
High level of flexibility within the teams according to weather forecast
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