Menu

Services
Sales
Field Sales
Direct Sales
Telesales
Telephone Account Management
Sales Academy
Syndicated Sales
Sales Force
B2B Smart
Shopt
Merchandising
Online Merchandising – Detail
New Product Launch
Visual Merchandising
POS Merchandising
Consumer Activation
Active Selling
Sampling
Events and Promotions
Retail Activations
Customer Experience
Customer Service Outsourcing
Multilingual Customer Support
Technical Support
Sales Support Order Management
Auditing
Retail Auditing
Mystery Shopping
POS Compliance
Field Research
Digital
International Contact Centre
Sectors
Retail
FMCG
Consumer Electronics
IT/Telecoms
Automotive
Health and Beauty
Energy
Financial
Our Clients
Case Studies
Testimonials
About Us
About Us
Our Successes
CSR
Our People
Our People
CPM Jobs
News and Insights
News
Insight & Whitepapers
Contact
Contact Us

Find an office

country

  GLOBAL
  AU
  BE
  CH
  FR
  DE
  ES
  HK
  IE
  IN
  IT
  NL
  SG
  TH
  UK
  VN
INTERNATIONAL CONTACT CENTRE

Call us on
+44 (0)20 3481 1020
Request a call back

FIND AN OFFICE

Case Studies

<img src="/wp-content/uploads/2017/05/prev.png" rel="Previous GSK case study" class="prev_case_img alignleft size-full wp-image-536">

GSK Acti Grow
Consumer Activation, Sampling

The challenge

GSK along with CPM decided to launch a HFD specially targeted towards toddlers studying in pre-schools. They decided to conduct health checkups across different schools in India. Discussions were conducted with parents about their child’s mental and physical growth and Acti Growth was recommended as the right HFD

Our Solution

To fulfill Clients requirements we took the following steps:

We decided to setup a branded live sampling counter inside the school premises.
Set up a branded display with posters and product sampling
Free check-up with a doctor for the children in the presence of parents and wet sampling to children

<img id='img1982_845575848' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111255/gsk_2.jpg' alt='' class='intense image' title='' />

<img id='img1983_758076873' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111255/gsk_1.jpg' alt='' class='intense image' title='' />

Results

Covered 635 schools across the country
51,000 health checkups conducted and perscriptions generated

Share this

Share on Facebook

<img src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/03/23111359/s1.png" title="Facebook" class="ssba ssba-img" alt="Share on Facebook" />

Tweet about this on Twitter

<img src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/03/23111359/s2.png" title="Twitter" class="ssba ssba-img" alt="Tweet about this on Twitter" />

Share on LinkedIn

<img src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/03/23111359/s3.png" alt="Share on LinkedIn" title="LinkedIn" class="ssba ssba-img" />

Tags consumer activation fmcg sampling

Case studies

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/03/23111307/Agilent_Logo-2.png">

<img id='img2510_172272444' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/03/23111223/Agilent-Technologies-79706804.jpg' alt='' class='intense image' title='Agilent Technologies' />

Agilent Technologies

<img id='img2559_987753710' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111211/Mars-stock-image-107058154.jpg' alt='' class='intense image' title='FMCG Client' />

FMCG Client

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111306/airbnb_logo.png">

<img id='img2513_100473013' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111222/AirBNB_callcenter-%C2%A9Valentina-Figini.jpg' alt='' class='intense image' title='Airbnb' />

Airbnb

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111305/thainamthip.png">

<img id='img2522_551455679' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111220/CocaCola-stock-image-54172621.jpg' alt='' class='intense image' title='Coca Cola' />

Coca Cola

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111305/Bosch-logo.png">

<img id='img2516_779001922' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111222/BOSCH-Mystery-Shopping-stock-image-84759774.jpg' alt='' class='intense image' title='Bosch Thailand' />

Bosch Thailand

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111300/Olay-Logo-1.png">

<img id='img2570_454716590' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111209/olay-67027622.jpg' alt='' class='intense image' title='Olay' />

Olay

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111300/Microsoft_logo.png">

<img id='img2567_952820051' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111209/microsoft-stock-image-46936527.jpg' alt='' class='intense image' title='Microsoft' />

Microsoft

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/11131737/gsklogo200x681.jpg">

<img id='img2538_911493016' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111215/GSK-Actigrowstock-image-39444877.jpg' alt='' class='intense image' title='GSK Acti Grow' />

GSK Acti Grow

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111305/Bosch-logo.png">

<img id='img2519_2041359577' style='' src='https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111221/Bosch-POS-Merchandising-stock-image-84759646.jpg' alt='' class='intense image' title='Bosch' />

Bosch

<img class="size-full wp-image-48 aligncenter logo" width="165" style="max-width:165px; margin-bottom:30px;" title="" src="https://s3-eu-west-2.amazonaws.com/images.s3.cpm-int.com/wp-content/uploads/2017/05/23111249/hardwareClub_logo-1.png">

<img id='img1_369890731' width='' height='' style='' src='' alt='' class='intense image' title='Hardware Club' />

Hardware Club

Connect with us

Your message has been sent successfully!

Please, tell us if we can contact you in the future.

Can we contact you in the future? Enquiry today only New products and services Marketing Newsletter News and updates Jobs

Sitemap | Careers | Contact Us | Privacy Policy | Terms of Use | Cookie Policy

© CPM 2019 Web Design by Origin

WATCH OUR SHOWREEL

Showreel

Hear more about how Predict helps our clients

Top

This site uses cookies to improve your experience and to provide services and advertising. If you wish to continue to browse our site, please accept our Cookie Policy. You may change your settings at any time but this may impact on the functionality of the site. To learn more, see our Cookie Policy.Accept

Cookies Policy

Please register your details

Please enter your details

Reset Password

Enter the username or e-mail you used in your profile. A password reset link will be sent to you by email.

Loading...

Don't have an account? Sign Up Already have an account? Login