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High-impact solutions to optimise ROI
Here at CPM, we have over 80 years of merchandising experience behind us. And we’re constantly reapplying our knowledge to deliver merchandising solutions that really deliver. From traditional physical merchandising to ever-evolving digital merchandising, we’re transforming the way products are presented to customers.
Explore our three essential merchandising solutions. Select the one that fits your requirements, or combine them for a bespoke service.
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Retail merchandising
‘It can’t be bought if it isn’t there’. This was our ethos in 1936, and those words remain just as relevant today. That’s why our aim is to achieve superior in-store visibility and accessibility for your products. We combine our experience, analytics and data-driven approach to maximise both retail impact and ROI. Get in touch to discuss our complete ‘product to shelf’ package or a solution tailored to your unique needs.
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Digital merchandising
Using our *shopt app, you can understand current ranging and displays for your customers. Acting on this data, you can educate, advise and influence the visual merchandising of your products and category in store. Incentivising customers with personalised advise on merchandising to drive sales can be an effect way to influence the prominence of your products on the shelf.
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Visual merchandising
If your brand is not on the shelf or is less visible than your competitor's, it’s a lost sale. Our specialists create solutions to ensure your products achieve maximum in-store visibility. We make sure they’re on the shelf, within reach, and available to be purchased. At CPM, we create window displays, floor plans and three-dimensional displays with the wow factor. CPM’s visual merchandising solutions make for retail sales success.
You're in good company
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Let’s hear what our clients have to say about working with us.
More than a partnership, and particularly over the last 3 years, the entire CPM team has demonstrated its determination, its enthusiasm and its loyalty to the HP brand, despite a difficult context."
*shopt had been on our radar for a while as a potential digital solution. Working with the team at *shopt we have really evolved what we offer retailers, not only have distribution gaps been closed off but we have enabled retailers to make choices on ranging via the category page.”
Over the years we have been working with CPM, we have seen numerous opportunities to reach our customers more effectively and the continuous service innovation has without doubt led to better activation outputs and improved ROI. The recent use of the liquid methodology used for our brand deployment in convenience is the best example of this yet. CPM really are a true extension to the Lucozade Suntory GB & I team"
FRoSTA is a brand that is constantly growing, which is why we need a reliable partner with a deep understanding of the Italian retail market, fully aligned with our strategy of transparency and sustainability. CPM has always provided us with the insights and the perfect flexibility we need, especially during this expansion phase. The harmony created with the CPM team, both at head office and in the field, is not only a strength but an essential element to in achieving the distribution and in-store visibility goals that we have set for ourselves."
FRoSTA Daniele Castagnini, National Sales Director
CPM International Group of Companies
Data, analytics and insight solutions that drive smarter, more profitable decision making.
Creative commerce campaigns that create connected experiences to drive sales and build brand commitment.
