Excitement surrounds the upcoming 2024 Lok Sabha elections, with unprecedented expenditure forecasts. Industry analysts predict a surge in rural spending post-elections, likely to have a positive impact on the FMCG sector. Several factors are anticipated to drive economic growth in rural India. Despite being a longstanding concern for India's FMCG companies, rural markets have surpassed urban markets after a 15-month period, with a notable 7.6% increase in demand during the March quarter
This week’s edition of “Indian Retail at a glance” shares insightful articles on Indian FMCG industry experiences 6.5% volume growth in Q4FY24. How India's Rural Demand Surpasses Urban Markets in FMCG Growth? What is FMCG companies target volume growth recovery for FY25?
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India's Rural Demand Surpasses Urban Markets in FMCG Growth Economy
Rural demand for packaged consumer goods outpaced urban markets for the first time in five quarters, while the FMCG industry witnessed 6.5 per cent growth in sales volume in the March quarter.
Indian FMCG industry experiences 6.5% volume growth in Q4FY24: Report
India's creator economy is thriving, with 2.5-3.5 million creators predominanntly engaging on platforms such as Instagram and YouTube. Notably, between 110-170K creators on YouTube are actively monetizing their content, solidifying its position as the leading platform for creator monetization in India.
Hospitality, oil & gas, FMCG sectors see surge in hiring in India
Positions like front office managers, housekeeping supervisors and F&B service professionals were in high demand across urban hubs like Delhi, Mumbai, and Bengaluru.
FMCG companies target volume growth recovery for FY25, banking on lower inflation and good monsoon
After witnessing sluggish volume growth for the past two years, FMCG companies are firmly honing in on volume growth recovery for FY25. They are betting on a lower inflationary environment, normal monsoon projections, and a good rabi crop to support higher volume growth
Record-breaking election spending set to ignite rural demand, feel experts
Even as the 2024 Lok Sabha polls have started to unfold, anticipation remained high not only in the political landscape but also about the ripple effects on the economy, particularly in rural India
Dabur India Q4 preview: FMCG company likely to post 6% rise in net profit
Dabur India is expected to post a 5.8 percent increase in revenue in Q4FY24 year-on-year (YoY) due to a strong growth in digestives and oral care.