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Case Studies

Aviva

Consumer Activation, Events & Promotions

The challenge

As a CSR initiative, Aviva wanted to create book wall to collect old books, recycle it and distribute new books to under privileged children.

Our Solution

Create India’s longest book wall at Ansal Plaza ampetheatre using iron structure and flex branding.
Larger than life size dummy of the logo.
Using street play to communicate how education is important for under privileged children

Results

More than 130,000 books collected
The effort was graced by Education Minister of Delhi and Cabinet Minister, Govt. of India and appreciated the cause

CPM Barcelona | Agilent Technologies

GSK Acti Grow

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