The team of highly trained Beauty Consultants have clear in-store tasks to maximise their effectiveness and ROI in every store:

• Optimize existing day-to-day sales performance and increase trial in a highly competitive environment.
• Develop a Beauty Consultant team, which delivers the enhanced value position to Olay customers within retail partners.
• Leverage the Beauty Consultant investment by Olay via, right place, right target, right people, right coaching, right rewards, and right tools for engagement, right measurement and reporting in a retail environment.
• Create opportunities to deepen and extend the brand relationship at retail level.