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NEWS & INSIGHT

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Articles tagged with: Field Sales

21 February 2017

Veronique Motte, CPM France CEO discusses Sales Outsourcing in our latest CPM Expert Speak. The obvious choice for some but less well-known to others, sales outsourcing lets brands be more agile and keep ahead of the pack. Read more

1 February 2017

Our latest CPM Expert Speak comes from Alberto Almar; CEO of CPM Expertus Spain Field Marketing. Alberto has been working at CPM Expertus for over 16 years and has over 20 years’ experience in field marketing. Read more

3 November 2016

This month, it’s over to Bastiaan van Houten, MD from CPM Netherlands, for our Expert Speak. In 2001, Bastiaan started his CPM career with a field job at Diageo and in 2004 moved into CPM’s Dutch head office for a role in direct sales. After various roles and positions, Bastiaan started Cosine Benelux in 2011 and merged this business in 2015 with CPM Netherlands. Read more

14 September 2016

CPM UK is featured in The Times this week with an article around how sales outsourcing can revolutionise your business.
We explain how a sales outsourcing partner can help your business develop and grow, delivering return on investment and boosting the bottom line. Read more

22 August 2016

Our latest CPM Expert Speak comes from Marco Gualdi, CEO, CPM Italy. Marco is the founding partner of our Italian business,setting up the company over 20 years ago. In his article, Marco analyses the tangible benefits to be achieved through outsourcing a field sales team in the new retail environment. Read more

30 June 2016

Our CPM Ireland Field Marketing & Sales business triumph at the 2016 Irish Sales Champions Awards. Read more

15 June 2016

Our latest CPM Expert Speak comes from Martin Ryan; Chief Development Officer at CPM Group of Companies Asia Pacific. Martin has worked for CPM for sixteen years and has over twenty five years industry experience. Read more

6 June 2016
Tags: CPM Expert Speak, Field Sales, Sales Trends, CPM Insight, CPM News ; KreasalesCPM, Field Marketing

Joeri Perneel , Managing Director of Kreasales CPM and Founder of MySalesRep.be analyses trends impacting sales in the next five years. Read more

6 June 2016

CPM Australia Chairman , Alex McKay features in the latest edition of Australia's Retail World Magazine. Read more

3 June 2016

CPM UK share their latest insight infographic looking at how brands and retailers can increase sales opportunities during the UEFA European Championship 2016. Read more

17 May 2016

Our latest CPM Expert Speak comes from Lorraine Butler, Managing Director of CPM Ireland. Lorraine has more than 20 years’ industry experience in highly targeted Sales industries. In this article, she analyses the importance and benefits of aligning Sales & Marketing Teams. Read more

30 March 2016

Mandeep Singh analyses the Connected Consumer and impact on the Indian retail marketplace in this month´s CPM Expert Speak. Read more

9 September 2015

CPM Australia Field Marketing & Contact Centre Business features in the August edition of The CEO Magazine. Andrew Potter, Group MD of CPM Australia talks outsourced sales, CPM people and culture and how CPM have developed themselves as thought-leaders in the Australian marketplace. Read more

27 June 2015
Tags: Retail Insights | CPM Expert Speak, Retail Sales, Field Sales, Field Marketing, Shopper Behaviour

Our latest CPM Expert Speak feature comes from Karen Jackson, CPM UK Managing Director. Karen looks at the evolution of retail during an era of constant change in shopper behaviour and shares the latest research findings in a downloadable insight pack; providing top tips on how retailers and brands can offer customized solutions which reflect differing shopper missions. Read more

25 June 2015

On April 16 this year, during a day on the theme of "Sales Force: Optimization and Performance", Fabrice Pierga, the COO of CPM France, was invited by the French Institute of Merchandising to present an overview of outsourced sales force and related market trends. Read more

25 June 2015
Tags: CPM Expert Speak, Field Marketing Teams, Field Sales, Merchandising, CPM Insights

Our CPM Expert Speak insight article this month comes from Alan Peyton, Managing Director of CPM Ireland who provides top tips to maximise productivity and output of your FMCG field sales team. Read more

23 June 2015
Tags: Irish Champion Sales Awards 2015, Field Marketing, Sales, Field Sales Teams

For the fifth year in a row, CPM Ireland Field Marketing has been recognised as an award-winning field sales agency at the Irish Sales Awards, which was held on June 11th 2015 in the Guinness Storehouse. Read more

22 October 2014

CPM UK have won a major contract to provide in-store field sales support for Diageo’s prestigious brands in the Grocery retail channel. A new team of 20 outsourced sales people will be strategically working across the UK alongside Diageo’s in-house team, adding expertise, intelligent data analysis, sales tools and training – geared to maximising sales for drinks brands including Smirnoff, Gordon’s, Baileys, Bell’s and Guinness. Read more

10 July 2014

CPM consistently strive to be the best in our field, delivering award winning solutions for our clients. In June 2014, our CPM Ireland Field Sales business, was recognised for the fourth year in a row at the 2014 Irish Sales Awards (ISA). This year CPM Ireland was recognised for their Champion Field Sales Manager 2014 in the FMCG category. This prestigious award went to Paul Purcell, rewarded for his commitment, passion and drive for results as the National Sales Manager for CPM’s Britvic account. Read more

22 October 2013
Tags: Awards, Press Release, Field Sales, Sales Academy

CPM Netherlands sales academy and field merchandising client, Heineken wins "Best Field Sales Team of the Year Award" at this year's Distrifood Field Sales Event held on the 25th September in The Harbor Club, Amsterdam. Bart Bosma, Field Sales Manager HEINEKEN Netherlands shares his insights on how Heineken and CPM produced an award-winning integrated field sales and merchandising team. Read more

CPM Insights

Retail News  

Industry Insights

REPORT: Sales Outsourcing 'is the new black'

REPORT: Introducing the newly-evolved Detail Merchandising Online Solution

REPORT: Attracting Field Sales Talent: A Plan for the Future

REPORT: Pop-Up Stores- Creating memorable brand experiences

REPORT: Christmas Purchase Behaviour : Online or In-Store?

REPORT: CPM GO - An innovative and Cost Effective Field Sales Solution

REPORT: Celebrating 80 Years in Sales

REPORT: Field Sales Outsourcing in the Retail World

REPORT: CPM Expert Speak: Aligning Merchandising & Auditing to Benefit the Brand

REPORT: Multi-Sensory Retail Experience: Appealing to All Five Senses

REPORT: Business Across Cultures - When West meets East

REPORT: CPM Expert Speak:Sales Trends in 2020

REPORT: CPM sponsored book on Brand Activation features in Retail World

REPORT: INFOGRAPHIC: Sales Opportunities - Euro Cup 2016

REPORT: CPM Expert Speak: Why Should Sales & Marketing be Aligned?

REPORT: CPM Expert Speak: E-commerce, customers or brands: who leads the way?

REPORT: CPM Expert Speak: Connected Consumers in India

REPORT: CPM Expert Speak : Joeri Perneel – December 2015

REPORT: INFOGRAPHIC: Christmas Shopping Trends 2015

REPORT: INFOGRAPHIC: Christmas Shopping Habits 2015

REPORT: CPM Australia Sponsor the ACRS Retail Insights Seminar

REPORT: CPM Expert Speak: The real impact on retail of changing consumer behaviour

REPORT: CPM Expert Speak: How to transform FMCG field sales team productivity

REPORT: In-store retail tips to ensure you stay ahead of the competition

REPORT: CPM Expert Speak: From Brand Ambassadors to “Engagement Specialists”

REPORT: CPM IRELAND - WINNERS AT THE CHECKOUT AWARDS 2014

REPORT: What's in store for retail spend this Christmas period?

REPORT: CPM feature in special 'Sales Performance' Report in The Times

REPORT: Australia Trends: Refined Palates Driving Indulgence & Premiumisation

REPORT: CPM is all set for Back to School - Are you?

REPORT: Drive your sales forward this summer with CPM

REPORT: CPM UK conducts Pre-Christmas Shopper Research Study

REPORT: Retail Marketers Shift Their Focus Locally

REPORT: Trading Successfully with Amazon: CPM partnered research project

REPORT: Demystifying the online shopper

REPORT: In a global world Australia is going local

REPORT: Market Analysis: The Global Staying Power of Private Labels

REPORT: Issues, Trends & Challenges Affecting the Food & Drink Industry

REPORT: Adapting to the Multi-channel Retail World

REPORT: The Truth about Online Retail & Consumer Behaviour

REPORT: Cloudy Future for Field Marketing