CPM manages the HTC Field marketing program for HTC across parts of India. A team of 850 in-shop promoters, 25 Ambassadors , 15 trainers and 30 merchandisers are managing retail counters 1847 retail stores across India.
The team is responsible for :-
The team reports on an online handheld based reporting system developed in-house by CPM.
Increase in the visibility of the HTC brand in the retail outlets.
Well Trained Store Staff
Increase in counter share
Better customer experience