Client’s first ever Telemarketing and Outsourcing approach for data management / Enquiry generation for market in India.
Target Product : Gas Chromatography, Liquid Chromatography, Lab Automation, Bio Analysers, Spectrometers
CPM ‘s team of 10 front line Telesales agents with desired qualification in Chemistry, Biology and Bio Technology managing the entire programme through Telephone, search engines and emails. Field Marketing team of 25 Area Sales Managers to close the leads
Qualified Sales funnel in excess of 10 M USD
Increase in qualified Customer databse.
Higher Market penetration in field of LAB AUTOMATION where industry rely mainly on Manual approach
Average value of sold products above 15K USD.
Product enquiries in excess of 750 units.